Initial Enquiry

From first contact to understanding your project, your ideas and timescales

During the initial conversations we will be getting clear understanding of your ideas, the timescale and what else maybe involved. From this we can work out a rough idea for costs and delivery. We will always be straightforward, giving you realistic timeframes to install your new kitchen, bedroom or furniture. Our usual lead time is 3-4 months


Project Design

Planning the layout, colours, materials and a timescale

The next stage is a site visit to understand the layout, discuss ideas and colour schemes, materials and confirm any supplementary works that maybe required such as electrics. At this stage we can give you a firm installation date


Construction and finishing

Your furniture is hand built and finished in our dedicated workshops by our team

You’re furniture will be built to the specifications of the design in our own workshops, on a schedule agreed at the design stage in the Staffordshire Moorlands and hand finished in our paint shop.



Installation and fitting by our skilled team

We’ll contact you to agree the fitting date and ensure any other work has been completed on time. Your new furniture or kitchen will be installed by our skilled team to your satisfaction.


  • 11
    years since George Frederick was founded by Chris Alcock
  • 272
    Miles the longest distance travelled to install a kitchen
  • 112
    Bespoke kitchens installed by GF Cabinet Makers
  • 1532
    Cups of coffee drunk a year and thats just by Chris